Swedish design for tiny people


Our vision is to add style to the first years on earth. The soft stylish clothes, the books and accessories are all perfect for occasions when you want that little extra something. With their timeless design our garments are just as relevant today as they were ten years ago, and rest assured they’ll be just as gorgeous tomorrow. So whether you’re going to a baby shower, a birthday party or just for a night on the town, we have exactly what you need. 


Kylie Jenner´s CHOICE FOR daughter Stormi

it's all in the details

check out some of our top selling pieces


If our designs are timeless enough, and if our quality is strong enough then our garments can last for generations. Handed down from sister to sister and brother to brother. To us that means sustainability, a fancy word for thinking of the world around us as well as everyone in it. It’s with that in mind that we create our clothes, both for today and for tomorrow.